Today Microsoft officially revealed three phones which have been showing up in leaks for the past while. Leaks always seem to take away some of the wow factor at a launch, but the latest Windows 10 Mobile phones look to be a solid offering from the Redmond group in a division which has seen a lot of disruption over the last year or so.

Let’s start with the flagship phones. The Lumia division has not had a flagship phone since the Lumia 930 launched as the Lumia Icon back in February of 2014. That is an eternity in the smartphone space, and considering it was not exactly bleeding edge at the time, it has quickly fallen behind some of the other players.

  Lumia 550 Lumia 950 Lumia 950XL
SoC Qualcomm Snapdragon 210 quad-core A7 Qualcomm Snapdragon 808 2xA57+4xA53 Qualcomm Snapdragon 810 4xA57+4xA53
Memory unknown
Display 4.7" 1280x720 LCD with Glance 5.2" 2560x1440 OLED with Glance 5.7" 2560x1440 OLED with Glance
Storage unknown 32 GB plus microSD
Camera 5MP Rear, 2MP Front 20MP w/OIS Rear, Triple LED flash, 5MP Front
Price $139 $549 $649

Microsoft is launching two models of their flagship to suit different peoples wants and needs. First, the Lumia 950 is a 5.2-inch device with a 2560x1440 OLED display. It has a Qualcomm Snapdragon 808 processor, 32 GB of storage, and a 20 MP camera. The Lumia 950XL is its larger cousin, and has a 5.7-inch display with the same 2560x1440 resolution, and it is also OLED. The main difference between the two other than the display size is the 950XL moves up to the Snapdragon 810.

Lumia 950XL

One thing that I have been wondering for a while is whether or not Windows 10 Mobile would launch with ARM 64-bit support, and the answer is unfortunately no. The processors are of course 64-bit capable but Windows 10 Mobile has decided to target 32-bit support.

With that bad news out of the way, the phones themselves are solid offerings and should have plenty of performance compared to the current generation of Windows devices. Microsoft was keen to show off their Continuum experience, which allows the phone to be connected to a display and used as a Windows 10 desktop, albeit with only access to Universal Windows Apps. The demo was good though and they showed off the app loading and multitasking capabilities very well.

Lumia 950

The 950 and 950XL feature a removable back, so you can get some interesting rear colors and material choices. Microsoft had some leather backs on display that looked and felt great, and there were several colors to choose from as well.

The camera has generally been a strong point of the Lumia line, and the 20 MP model has the same number of pixels as the Lumia 930 but is backed by a 5th generation optical image stabilization. Although there was no chance to test the low light capabilities, we hope to have more time to test these out soon.

One thing that has made its way back is the Glance Screen, which leverages the OLED to allow the Lumia to display important information on the display even when the phone is turned off. This is a fantastic feature that I have used on several phones, and having a phone without it is a burden after you have used it.

They will also feature Windows Hello facial recognition to unlock the phone. The demo took a couple of seconds which is too long, but it may have been non-ideal lighting. It needs to be as easy as fingerprint unlock to gain traction so this will also need to be tested further.

The Lumia 950 and 950XL will go on sale in November at $549 and $649 respectively.

The other Lumia announced was a much less expensive option. The Lumia 550 is a new low cost model featuring the Snapdragon 210 quad-core processor and LTE. The camera is just 5 MP but the 4.7-inch 1280x720 LCD display also features Glance. The 550 is decidedly less exciting, but the price is just $139 with it arriving in December.

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  • StevoLincolnite - Tuesday, October 6, 2015 - link

    Give it 6 months and these will be half the price, it's what I did when I got my RED Lumia 920. :)

    Thank you Microsoft for finally releasing a successor to the Lumia 920, that is worthy of an upgrade, only took you how many years? :P
  • GatesDA - Wednesday, October 7, 2015 - link

    I'd still say cost is a downside; it's just an even bigger downside for iPhones. ; )

    I'm the most interested in the 550, since I prefer one-handed use. Same screen size as the iPhone 6/6s with comparable resolution for $140. It compares favorably to the Moto E, which has been my go-to budget phone rec.
  • xthetenth - Wednesday, October 7, 2015 - link

    Might want to cross shop with the 640 non-XL. I hear that one also has some pretty solid specs.
  • testbug00 - Tuesday, October 6, 2015 - link

    The 550 has 1GB of RAM, the 950XL 3GB.

    I've heard various things of the 950 having 2 and 3 GB, but, the other two are officially confirmed.
  • jaydee - Tuesday, October 6, 2015 - link

    So is the Lumia 550 suppose to be an upgrade over the 640? 640 seems to have better specs (higher clock, better camera, bigger screen, better battery, same amount of RAM), but it's significantly cheaper ($80 vs $140).
  • testbug00 - Tuesday, October 6, 2015 - link

    The actual cost of an unsubsidized price of a 640 is closer to 175 I bodied. 80 is the carrier price in the USA.

    Like when the Moto G came out getting it unlocked was 180-200 and with a carrier only $100.
  • EddyKilowatt - Tuesday, October 6, 2015 - link

    My 640 was $80 hanging in a blister pack on a hook at Target, no contract. Using it with a BYO plan on AT&T.
  • xeroshadow - Wednesday, October 7, 2015 - link

    Same here but I found mine in Walmart.
  • Alexvrb - Tuesday, October 6, 2015 - link

    It replaces the 53x and 540. Main advantages over the 535 and 540 would include Glance and LTE. The 532 has Glance but no Gorilla Glass (which the 535. 540, and 550 have). So the 550 is like the culmination of the best of all the 500 series, plus it has more of a premium look and (from what people are saying so far) a premium feel.

    Price always starts out a tad higher for the new models. 640 for example has been on the market for some time, and also not all variants of the 640 have LTE. It will come down in cost and be an excellent budget smartphone. Interested to see if they release new 600 or 700 series early next year though. Still, they hit the important flagship mark off the bat for the Windows 10 Mobile launch.
  • Laxaa - Tuesday, October 6, 2015 - link

    This one has full USB3 functionality out of it's USB-C port, right? I mean, Continiuum must be bandwidth-intense.

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